Are you ready to take your brand from side-hustle to CULT STATUS and beyond?
IT’S TIME TO MAKE AN IMPACT
Whether you are ready to take your brand to the NEXT LEVEL, become a HOUSEHOLD NAME or have a troupe of BRAND FANS who love sharing your message, this 4-week-done-with-you-service will have you one step closer to making this happen.
ARE YOU LIVING THE RABBIT LIFE?
🐰 Struggling to pull all of your thoughts and ideas together to actualise your brand vision, you just don’t know WHERE TO START
🐰 Winging it with your Marketing efforts (psst...don’t worry we won't tell anyone) which is sucking up valuable time and funds without actually knowing if anything is hitting the mark, which is sending you HOPPING MAD
🐰 Jumping from one task to the next, without getting the feel good effects of finishing anything well (or at all), can you say FEELING GUILTY
🐰 Messaging here there and everywhere, guessing at what to say and how to say it and wondering if anything is really resonating, leaving both you and your customers TOTALLY CONFUSED
“The Branding piece I worked on with Anna, the who are we, what we want to say and who our customer is, really set the tone for the brand. It trickles down into everything that we do, it really helped me make sense of it all.”
— Caroline Teakle, Founder of Maxted Clothing
IMAGINE IF……
I SEE YOU BABY.
Your customers were primed to buy from you because you were showing up CONSISTENTLY and building TRUST with your community and turning them into BRAND FANS
CHA-CHING.
You were building your brand CREDIBILITY and increasing your SALES because you were able to confidently communicate what sets your brand apart and position it as the best choice within the market
EASY STREET.
You had a passionate community of customers who were doing your MARKETING and SELLING for YOU. Not only welcoming your message but being excited to share it, because you had a clear purpose and a unifying message
INTRODUCING CULT STATUS.
You won’t find no cookie-cutter approach here. I want to get to know YOU and your brand, find out what makes YOU TICK, what makes YOU AWESOME, why your customers NEED YOU in their lives and then help you share it with THE WORLD.
While others might try and sell you on a one-size fits all approach, that is just not me. I want to CREATE with you and bring your brand vision to life in a four-week-done-with-you-service where creativity is the name of the game.
You’ll receive personalised feedback, guided workshops and ongoing accountability so you can overcome the roadblocks that have kept you from showing up consistently, connecting with your customers, so that your brand can stop getting lost in the crowd and truly STAND OUT.
HERE’S HOW IT WORKS
Week One.
Get clear on your BRAND VISION and deep dive into who your CUSTOMER is, so we can start working on a plan to SET YOUR BRAND APART
Week Two.
Understand the LAY OF THE LAND (current market and competitor landscape) and solidify your PURPOSE so your brand can HAVE AN IMPACT
Week Three.
Define who your customer is, your brand awesomeness, key messages and brand pillars so you have a solid BRAND STRATEGY to follow, so you can understand your BRAND ADVANTAGE and COMMUNICATE IT confidently
You will be armed with a PLAN OF ATTACK, including a brand strategy and a clear action plan to bring your brand vision to life so you can start SHOWING UP consistently, building trust and a passionate COMMUNITY OF CUSTOMERS
Week Four.
This is for you if…….
You know you need to take a step back and look at the BIGGER PICTURE of your brand, but you don’t know where to start and are afraid if you stop for even a sec, your biz will suffer.
You see your BRAND VISION clearly in your mind but you struggle to articulate it into words and you start doubting yourself every time someone asks “What does your brand stand for?”
You are on autopilot trying to do “ALL THE THINGS” you’re being told you should do, Social Media, Facebook Ads, Influencer Marketing and PR, you just aren’t seeing the results and it’s driving you a lil’ cray-cray.
You want your brand to be more “PROFESSIONAL” but you are nervous about getting outside help to make it happen, you are so used to being a jack-of-all-trades in the side hustle game.
Are you ready to take things to the NEXT LEVEL and start feeling like THE BOSS you know deep down that you are, which will have you focusing more time on working ON THE BIZ than in it?
You want your Biz to start financially supporting you not the other way around, launching into the REAL BIZ + REAL PROFITS stratosphere and being proud of your achievements.
CULT STATUS WILL HELP YOU….
✨Find out who your customers REALLY ARE and what they WANT from your brand
✨ Have an ELEVATOR PITCH that secures collabs with Influencers and Brands that you LOVE
✨Spend LESS TIME on creating CONTENT because you know what to say and how to say it
✨ Start looking and sounding more PROFESSIONAL, building CREDIBILITY with your customers
✨ Feel EXCITED to talk about your brand and SHARE IT with others
✨ Establish your brand as a MARKET LEADER and the best choice for your customers
✨ Have more time to focus on MONEY GENERATING tasks that actually help you grow your Biz
✨ Start SHOWING UP and ATTRACTING CUSTOMERS rather than waiting for them to come to you
✨ Have a UNIFYING MESSAGE that your customers love and want to share with others
BY THE END YOU’LL ……
Feel CONFIDENT and FOCUSED in the tasks you are working on because you know they are positively impacting your Biz and GROWTH.
Have a PASSIONATE community of BRAND FANS that love your message and want to SHARE IT with others.
Have a brand that STANDS OUT from the crowd and is well on its way to CULT STATUS in Australia and beyond.
And just as importantly, have a Biz that is SUPPORTING YOU,
and not the other way around.
I TOTALLY GET IT…..
Just like you my clients had been living the RABBIT LIFE jumping from one task to the next, without getting the feel good effects of finishing anything well (or at all).
They needed help pulling all of their thoughts and ideas together to be able to actualise their BRAND VISION and create a STRATEGIC PLAN OF ATTACK to start showing up consistently and build a passionate community of customers.
I was able to help them harness that Energiser Bunny power and focus it on creating a clear BRAND STRATEGY to inform their Biz: from the customers they target, to the products they create, to their Marketing and Social Media efforts. ALL THE THINGS. Providing them with a CLEAR ROADMAP which saw them start to achieve their BIZ GOALS and GROWTH.
I am here to help you do just that….
After almost a decade of working with some of Australia's biggest homegrown brands (think Cotton On, Typo, Myer, Cotton On KIDS and Supré) and travelling the world to do so, I was ready for a change. I wanted to take my knowledge and experience in Branding and PR to support up and coming brands with purpose; helping them to have a SERIOUS IMPACT and build a PASSIONATE COMMUNITY around them.
So if you are a small Biz Owner with a brand that is CREATIVE, ready to PUSH THE BOUNDARIES, to have an IMPACT and leave the WORLD IN A BETTER PLACE than it was before you started, I would love you to get in touch so we can create a plan of attack for taking your brand from start-up to CULT STATUS.
Are you ready to take your brand from Start-Up to CULT STATUS?
YOUR INVESTMENT
$1,297 AUD
This price is all-inclusive.
Fortnightly payment plans are available.
FAQs
Is this service right for me?
If you are a passionate Small Biz Owner that has a product based brand in the Fashion, Lifestyle or Beauty space and are ready to become more professional, to have an impact, stand out front the crowd and start building a passionate community of customers, this service is definitely right for you.
If you still aren’t sure, get in touch and we can jump on a quick Zoom call and I can give you more details around the program and make sure this is DEFINITELY right for you.
How much one-on-one time will I get with you?
We will have two 30-minute Zoom calls, one at the start of the program to set you up for success and another at the end to ensure you are clear on your brand's plan of attack. PLUS a 3-hour Zoom strategy session split across two days, where we work together to bring your brand vision to life. I’ll also be reviewing and editing your workbooks as we go.
How many hours can I expect to work on this each week?
I know what it is like running a Small Biz so I have purposely spread this service across the month so that you only need to dedicate 2-3 hours per week to complete the action items and workshop. Don’t worry, I will have you saying goodbye to the RABBIT Life and hello to a more focused and productive you, think of all the time you will start SAVING.
I don’t have a clear understanding of who my ideal customers are. Is that going to be a problem?
Nope. You don’t need to have this figured out just yet. You’ll be surprised how quickly you can determine who your ideal customer is and find out all you need to know about them! It’s one of the first steps we’ll work through together.
What can I expect to receive at the end of this program?
You will have:
BRAND STRATEGY document, including: Your brand purpose , Target customer overview, Key Points Of Difference (your awesomeness), Brand Pillars & Key brand messages
ACTION PLAN to follow, on how to implement this strategy and start showing up consistently for your customers
BONUS RECORDING - of both brand strategy sessions